There is lots of affiliate marketing training out there with a growing emphasis on customer value.
Notice I did not say value to the customer.
Customer value goes beyond just value to the customer and it goes way beyond the customer is always right. This article is about valuing the customer in a way that not many people in the affiliate marketing or internet marketing space do.
People every day come into the affiliate marketing and internet marketing internet space with delusions of grandeur.
These same people come into the space with dollar signs in their eyes and all they can think about is the life on the beach.
Let’s face it, what other reason would anyone someone want to get into the internet/affiliate marketing business. The bottom line is lifestyle. People want to break away from working for the other person and want to have their life back. And in reality no one can blame anyone for wanting that.
So, what’s the problem? Identifying the problem is easy, doing something about it is quite another issue all together.
I believe the number one reason more people don’t succeed in this affiliate marketing business is not because there is not lots of affiliate marketing training out there, or that the internet is too crowded. The reason is that 99.9% of the people have the wrong mindset. These same people see their customer as someone or something other than a real person with emotions, wants, and needs.
The majority of people who attempt to conduct business on the internet try to do so with their focus in the wrong place and their priorities in the wrong place also.